2 part Social Media Workshop to Teach Proven Strategy and Tactics

Social media without strategy is like peanut butter without jelly. Believe it or not, they’re meant to go together. That’s why Planet Digital’s partnering with Social Media Strategist, Murray Izenwasser for a second time to show you how. Whether you’re just beginning or have fully embraced social media, Murray will give you the tools you need to develop and implement a strategy that drives results and revenue.
If you’re a marketing professional, business owner, entrepreneur, or journalist, Murray has proven tactics to help you grow your business.

Attendees will learn:
•  The basics of what the different platforms and websites are, and how they fit into your overall strategy.
•  Why there is no good excuse for NOT using social media.
•  Why website optimization is paramount to social marketing.
•  How to keep your company in your customers’ “consideration set”, and be there when they’re ready to buy.
•  How to create a true social media program that supports your organization's goals and strategies.
•  Understand the different categories of social media platforms, and the way each should be used.
•  Use Facebook and LinkedIn to their fullest potential.
•  Why Twitter is nothing to be afraid of, and can actually be used to create business opportunities.
•  Cautionary tales and real examples for poor social media execution.
•  And most importantly: How To Use Social Media To Drive Real Business!!

Back for the second time, Murray’s teaching this workshop next month during two half-day sessions scheduled for Tuesday July 22 and Wednesday July 23.

Register Today