The Planet Digital Agency has produced a must-read guide for every marketer and business owner: the 25 Key Digital Media Competencies, a taxonomy of the skillsets needed to survive in today's digital economy. Available for free, it will change how you view your business and marketing efforts.

Planet Digital, Inc., the award-winning Orlando-based media production company that teaches companies and groups how to maximize their media efforts, announced it has developed a new industry ‘bible’ titled, the Guide to Digital Media Competencies.

David J. Beatriz, president of Planet Digital, explained that the Guide to Digital Media Competencies is a proprietary taxonomy of the entire media industry designed to help business executives and media and technology specialists plan, acquire, produce, distribute and deploy media resources effectively.

“Two years of intensive research have identified 25 Key Competencies that apply to every business, agency, design firm, media department, marketing division,” Beatriz said.

“The Guide to Digital Media Competencies is a thorough analysis of the 25 key skill sets every business or agency in America must understand in order to survive in the next decade,” Beatriz added.

To get your copy, click here and specify "25 competencies", and we'll send you your own personalized copy.